In the professional world, a headshot is often the first impression we get of somebody else.  Whether looking at a website, a LinkedIn profile or a business card with an image, you got one shot at this –  make it count.

Any business profile, social media profile, flyer, business card, website profile showing a face to a name has a much higher likelihood of being opened, saved, used or getting a response than a blank name without a picture.

Pictures even outrank words or fancy logos by far when it comes to personal connections and being remembered (don’t mix that up with brands – there logos are essential). This is called the “Picture Superiority Effect” in short pictures and images are more likely to be recalled than words (names).